In this interview with Sky News, we cover off a whole range of seniors travel insight including: intergenerational travel, singles, cruising and lots more.
It is pretty amazing what you can pack into a few minutes!
Bronwyn White, is the CEO of New Young Consulting a market intelligence and strategic marketing agency that specialises in the seniors travel market.
She brings with her an unrivaled understanding of how the travel industry works including the nuanced complexities and a complete, well rounded understanding of the travellers it serves.
She has been watching and researching the baby boomer generation for the last 15 years, in particular travel planning and booking habits.
Bronwyn is a globally recognised market researcher with a travel sales and marketing background. Over 30 years she has worked in a wide range of travel industry verticals including:
Airline (Qantas)
Sales reservations
Wholesale, Retail sales, Corporate sales
Sales representation – groups
Marketing
Market research and consumer insights
Destination marketing manager (Destination NSW)
Travel research specialist at a large research agency (TNS)
Co-Founder of Domesticate, an annual syndicated study into the Australian travel market
CEO /Co-founder at boutique research firm MyTravelResearch.com
Author of the book Seniors Travel Tips
Owner and founder of New Young Travel, a travel blog for +55’s established 2006
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